With the innovative power of Joico's Defy Damage, Defy Damage In A Flash helps build bonds – delivering a dazzling, 7-second transformation you can see and feel. Hurtling hair towards healthy in a unique liquid-to-crème formula, this swift hair protector helps build bonds, making hair stronger* and less prone to breakage*.
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With the innovative power of Joico's Defy Damage, Defy Damage In A Flash helps build bonds – delivering a dazzling, 7-second transformation you can see and feel. Hurtling hair towards healthy in a unique liquid-to-crème formula, this swift hair protector helps build bonds, making hair stronger* and less prone to breakage*. * Against combing breakage on damaged hair vs. untreatedWhat It Does• Hair is up to 20X more resistant to breakage*• Creates bonds and strengthens the hair structure• Leaves hair silky smooth without weighing down• Safe for color-treated hair• Silicone-free• PETA-approved, global animal test-free * Against combing breakage on damaged hair vs. untreatedJoico’s Defy Damage Haircare System delivers protection from the ravaging effects of daily heat styling, UV exposure, and environmental pollution that leads to dry, dull, lackluster locks. This breakthrough, bond-strengthening collection transforms each strand into healthy hair you can instantly see and feel, providing the perfect daily and weekly regimen for dry, damaged hair.
How To1. Shampoo with Defy Damage Protective Shampoo and rinse well.2. Apply Defy Damage In A Flash directly to wet hair (mid-shaft to ends.)3. Massage into hair until product forms a crème.4. Leave on for 7 seconds. Rinse.
