Superior to all color care shampoos, this 100% vegan, sulfate-free, color-safe shampoo infuses an intensive dose of hydration while gently cleansing and fiercely fighting color fade for unparalleled color protection.
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Color meets care with this ultra-gentle, vegan cleansing complex formulated with signature sulfate-free suds that lightly lather to combat color wash-out using an advanced, smart-cleanse technology that fiercely fights future fade and prevents color leaching. Formulated with a non-ionic primary surfactant, this high-performance shampoo delivers concentrated protection for revolutionary color retention. Effectively primes chemically-abused strands for optimal reconditioning, and even boasts a sweetly-scented kiss of tropical Malibu Fusion for a truly aromatic experience.
