Matrix Keep Me Vivid Sulfate-Free Shampoo

The Total Results Keep Me Vivid color care system has high-performance formulas to ensure fast-fading color creations, like: brunettes, blondes, pastels, reds, coppers, mochas, and more, last until your next hair appointment.Matrix’s Keep Me Vivid Color Preserving system for optimal color retention properties extends the longevity of brightness in a variety of color treated hair.What It Does•Fade fighting technology keeps high maintenance colors vibrant for longer. • Sulfate free technology maintains bright, vibrant hair colors for an extended period of time. • Retains vibrant hair color for up to 65 days and for up to 21 washes for long-lasting color and added shine. • Locks in all hair colors from reds, pastels, blondes and brunettes.What Else You Need to Know• Keep Me Vivid is a professional haircare system formulated with silk amino acids that lock in vibrant colors and protect from fading in between salon visits. • The Keep Me Vivid System includes a Shampoo, Conditioner, Velvetizer and Lamination Spray. • The products feature a fragrance with notes of vanilla, coconut and cotton candy.

Shampoo . 129919 MX4–INGREDIENTS: AQUA / WATER / EAU, SODIUM C14-16 OLEFIN SULFONATE, COCAMIDE MEA, GLYCERIN, COCAMIDOPROPYL BETAINE, GLYCOL DISTEARATE, SODIUM LAUROYL SARCOSINATE, HEXYLENE GLYCOL, PARFUM / FRAGRANCE, SODIUM HYDROXIDE, CITRIC ACID, SODIUM CHLORIDE, SODIUM BENZOATE, PEG-55 PROPYLENE GLYCOL OLEATE, PROPYLENE GLYCOL, COCO-BETAINE, HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, SALICYLIC ACID, CARBOMER, SODIUM CITRATE, POLYQUATERNIUM-7, BENZOIC ACID, TETRASODIUM EDTA, BENZYL SALICYLATE, PEARL POWDER, BENZYL ALCOHOL (F.I.L. D224490/1)

Our beauty advisors recommend applying to damp hair. Lather. Rinse. Follow with Keep Me Vivid Conditioner. Can be used daily for clean and gentle nourishment.