Pureology's Strength Cure Blonde Purple Shampoo is a rich-lather, sulfate-free purple shampoo that tones and fortifies brassy, damaged and lightened hair.
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This complex is formulated with Sunflower Seed, a UV Filter, and Vitamin E to fight color-depleting environmental effects while ensuring lasting shine. This shampoo also uses plant-based protein Keravis to strengthen strands and prevent damage while the powerful antioxidant Astaxanthin helps heal and repair. Bright Purple Orchid not only provides natural violet toning properties but also softens hair strands.
Solutions:
Blondes, Brightening, Color Safe, Strengthening, Toning, Vegan
Our Beauty Advisors Recommend You Apply a dime-sized amount to wet hair at the scalp. Using your fingers, lather and work the shampoo down to the ends. Rinse. For extra cleansing, repeat. For best results, follow with Strength Cure Blonde Purple Conditioner and Miracle Filler Treatment.
